Performance Marketing Manager

Choose Strategic Communications Partner is a 360° Strategic Communications & Tech Consulting Agency designed to deal with sophisticated communication issues, widely appreciated for its outstanding network, proven expertise, problem solving capacity & added value creation. We combine original concept, strategy design, digital technology, and creative content in offering integrated, meaningful solutions to our clients.

Position Overview

The Performance marketing Manager is responsible for planning, executing, and optimizing our clients’ digital marketing campaigns to ensure maximum performance. This role requires a deep understanding of digital marketing channels, data analysis, and a proven track record of driving successful marketing strategies.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies for clients, focusing on performance-driven results.
• Manage and optimize multi-channel digital marketing campaigns, including, SEM, PPC, display advertising, social media.
• Analyze campaign performance data and provide actionable insights to improve ROI and achieve client goals.
• Conduct A/B testing and other optimization experiments to enhance campaign effectiveness.
• Collaborate with internal teams to meet client goals.
• Stay up-to-date with industry trends, tools, and technologies to ensure the agency remains at the forefront of digital marketing innovation.
• Prepare and present detailed performance reports to clients, demonstrating campaign impact and future recommendations.
• Oversee the allocation and management of digital marketing budgets.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• 4-5 years of experience in a digital marketing role within a digital agency.
• Proven experience in managing and optimizing digital marketing campaigns across various channels.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Proficiency with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and others.
• Experience with A/B testing and other performance optimization techniques.
• Excellent communication and presentation skills, with the ability to convey complex information clearly and concisely.
• Strong project management skills and the ability to manage multiple clients and campaigns simultaneously.
• Up-to-date with the latest trends and best practices in digital marketing and measurement.

Why Join Us

• Competitive compensation package
• Opportunity to work in a dynamic, innovative, and collaborative environment.
• Chance to contribute to the success and growth of various brands across diverse industries.