Performance Marketer
Apply on LinkedIn ↗The role
Impressive
We're looking for experienced Performance Marketers on a fixed-term contract to support our team through the Black Friday / Cyber Monday peak period, with potential for ongoing work beyond it.
What You’ll Do
- Plan and execute BFCM performance strategies across PPC, Paid Social, Shopping/PMax, and more for mid to heavy weight clients.
- Build and QA peak-period campaigns, including promo structures, ad copy, creative rotations, audiences, and feeds.
- Manage peak budgets, bid strategies, and pacing, including ramp-up and wind-down either side of the sale period.
- Monitor and optimise campaigns daily, and in real time over the BFCM weekend, to protect ROAS, CPA, and spend targets.
- Provide accurate forecasting and budget recommendations ahead of and during peak.
- Act as a key client contact, managing expectations and flagging risks and opportunities early.
- Deliver clear performance updates and post-BFCM wrap-up reports for clients and senior management.
- Support and guide team members through the peak workload.
What You Bring
- Proven experience running high-volume retail or eCommerce campaigns through BFCM or similar peak sale periods.
- Experience managing omni-channel platform strategy for 5–8 clients, ideally within an independent agency.
- Deep hands-on knowledge of Google Ads and Meta (TikTok, Microsoft, or Amazon a bonus).
- The ability to hit the ground running and autonomously manage strategies, budgets, and optimisations with minimal ramp-up.
- Excellent communication skills and the confidence to influence key stakeholders under tight timelines.
- A cool head under pressure, strong attention to detail, and flexibility to support over the peak weekend.
About this post
- Hiring
- Impressive Digital, agency
- Apply at
About Impressive Digital
Since 2016, we’ve been accelerating growth for businesses with first-class digital strategies, powered by Impressive minds. Impressive was founded with a single goal: to cut through the BS and create campaigns that drive tangible performance for businesses. We wanted to be an ethical, results-driven business in a sea of cowboys, and offer brands a new way forward. A way to help retailers stay agile and keep up with the fast-paced world of digital. We exist for every company that believes there's more to digital than CPCs. Turns out, there are a lot. From the humblest of beginnings (think: one client and one employee), we’ve built a team of 74+ A-players that are growing brands in Australia and beyond. We unite bold thinkers and smart marketers who work hard, learn fast, and have a drive to move forward. It’s this drive for performance and transparency that helped us to achieve international success for our first eCommerce client back in the day — and that has continued to lead forward-thinking businesses like Kogan, iSelect, Acer, Bioderma and Kookai to trust us with their growth. With our relentless commitment to our clients, we’ve gone from strength to strength, from winning back-to-back SEMRush Awards to being crowned the fastest growing digital agency Down Under. Other agencies have even gone so far as to follow in our footsteps — a move that we take as the highest compliment. But what truly matters to us? Working with our clients and our people define the future of digital. That’s why we’re continually pushing the boundaries to deliver long-term growth for more businesses around the world. Whether it’s through bringing in Performance Directors, partnering with industry associations like NORA and the IMAA, or expanding our presence to the US, we’re always a move ahead and a cut above. Question the status quo. Grow faster and go further.
- Team
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At a glance
- Role type
- Performance Marketing
- Employer
- Marketing agency · 51-200 people
- Posted
- 5 days ago · Contract
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