Meta Ads Specialist, AI & Performance Marketing

ABOUT LEXIDCOMCY

Lexidcomcy is an AI-focused technology company developing intelligent solutions that help businesses improve marketing efficiency, streamline workflows, and achieve measurable growth.

We combine artificial intelligence, automation, and performance marketing strategies to help businesses manage advertising more effectively. Our approach allows our team to spend less time on repetitive tasks and more time on campaign strategy, creative testing, data analysis, and growth opportunities.

We are looking for talented professionals who are comfortable using modern marketing tools and making decisions based on data and real-world results.

THE ROLE

As a Meta Ads Specialist at Lexidcomcy, you will be responsible for managing advertising campaigns for assigned client projects. You will work independently while collaborating with our AI, creative, and marketing teams to improve campaign performance.

Key Responsibilities

Plan, launch, and manage Meta advertising campaigns, including campaign structures, audience targeting, and budget allocation.

Test different creatives, advertising angles, audience segments, and campaign strategies.

Analyze campaign data and optimize performance based on agreed objectives, including CPL, CPA, and ROAS.

Identify opportunities to improve advertising efficiency through structured testing and data-driven decisions.

Monitor campaign delivery, tracking accuracy, spending limits, and advertising policy compliance.

Provide clear and concise updates on campaign performance, progress, and optimization decisions.

Collaborate with our AI and creative teams to develop new testing strategies and improve advertising workflows.

Use AI-powered tools and automation systems to support research, analysis, reporting, and campaign management.

Ensure advertising budgets remain within approved limits and follow established account management procedures.

REQUIREMENTS

At least 2 years of hands-on experience managing Meta Ads campaigns for sales, lead generation, or other performance marketing objectives.

Experience independently managing campaigns from launch through testing, optimization, and reporting.

Practical knowledge of resolving ad rejections, campaign delivery problems, and advertising account restrictions.

Ability to interpret performance metrics and make informed optimization decisions.

Good written English communication skills.

Strong organizational skills, reliability, and the ability to work independently.

Willingness to learn and adapt to AI-powered marketing tools and automated workflows.

Experience with Google Ads, TikTok Ads, or marketing automation is an advantage.