Advertising Manager

Multimedia Sales Manager – Digital & Integrated Marketing

Adams Multimedia | Janesville, Wisconsin

On-Target Earnings: $100,000 +

Location: Janesville/Beloit, Wisconsin. On-Site Position

About the Opportunity

Adams MultiMedia (AMM) of Southern Wisconsin is seeking an energetic, digitally savvy, and results-driven Multimedia Sales Manager to lead our Janesville and Beloit sales teams at one of AMM's premier media properties nationwide.

This is an opportunity for a proven sales leader who enjoys developing talent, building strong client relationships, networking and driving measurable revenue growth.

Reporting directly to the Vice President of Revenue, you'll lead a team of 5 experienced outside Account Executives.

We're looking for more than someone who can manage a sales team. We want a leader who can build a winning sales culture, coach people to become better sellers, drive accountability, and lead by example.

Our business has evolved well beyond traditional newspaper advertising. We offer a comprehensive portfolio of integrated marketing solutions, including digital advertising, targeted display, connected TV (CTV/OTT), streaming audio, social media marketing, website development, video production, print advertising, events, and custom marketing programs.

The right candidate will understand how to combine these solutions into strategic, results-oriented campaigns that help local businesses grow.

Key Responsibilities

Sales Leadership & Coaching

• Lead, motivate, and develop a team of outside Multimedia Account Executives.
• Provide hands-on coaching through regular one-on-ones, joint sales calls, pipeline reviews, and ongoing professional development.
• Build a culture of accountability, urgency, collaboration, and consistent achievement.
• Identify individual strengths, address performance gaps, and help each salesperson reach their full potential.
• Lead by example, demonstrating the prospecting, preparation, consultative selling, and follow-through expected of the team.

Revenue Growth & New Business Development

• Own the team's revenue performance, consistently working toward or exceeding monthly, quarterly, and annual goals.
• Drive proactive new business development while expanding revenue from existing clients.
• Transition transactional advertisers into long-term, strategic marketing partnerships.
• Develop and execute sales initiatives that increase market share, grow digital revenue, and strengthen client retention.
• Personally manage and grow a select portfolio of key accounts.

Strategic Selling & Digital Marketing

• Coach Account Executives to conduct meaningful discovery conversations that uncover clients' business challenges, objectives, and growth opportunities.
• Guide the development of integrated multimedia proposals that deliver measurable value.
• Demonstrate a working knowledge of digital marketing strategies, audience targeting, campaign performance, and return on investment.
• Collaborate with our digital agency and internal specialists to create compelling, customized marketing solutions.
• Use campaign analytics and performance data to identify opportunities, optimize results, and demonstrate client value.

Sales Execution & Accountability

• Establish clear expectations for prospecting, discovery meetings, proposals, pipeline development, and closing activity.
• Use CRM tools, sales metrics, and performance reporting to manage activity and forecast revenue accurately.
• Develop actionable monthly and quarterly business plans and ensure consistent execution.
• Recognize that strong sales results begin with disciplined activity, thoughtful planning, and consistent follow-through.
• Take ownership of team performance, proactively addressing challenges and implementing solutions.

Community Leadership & Business Development

• Serve as a visible, engaged representative of Adams MultiMedia within the Janesville and Beloit business communities.
• Build lasting relationships with business owners, decision-makers, and community leaders.
• Actively participate in local networking, business organizations, and community initiatives.
• Identify emerging market opportunities and position AMM as a trusted marketing partner for local businesses.

What We're Looking For

Required Qualifications

• A successful track record of professional sales experience, including at least three years in a sales leadership role.
• Demonstrated success achieving sales goals and developing high-performing salespeople.
• Strong understanding of consultative selling, prospecting, account growth, and sales pipeline management.
• Experience selling or managing digital marketing solutions, multimedia advertising, or related business services.
• Strong organizational, communication, analytical, and problem-solving skills.
• Proficiency with CRM platforms, Mac, Office for Mac, and Google Workspace, with the ability to quickly learn and teach new technology.
• Willingness to work on-site, actively coach in the field, and engage with the local business community.

The Leadership Qualities That Matter Most

We're particularly interested in candidates who demonstrate

• Ownership: Takes responsibility for results, embraces company direction, and translates strategy into action.
• Accountability: Sets clear expectations, measures performance, and addresses problems directly and constructively.
• Coaching Ability: Develops people through observation, thoughtful questions, actionable feedback, and consistent follow-up.
• Competitive Drive: Has a genuine desire to win, exceed goals, and continuously improve.
• Initiative: Anticipates challenges, identifies opportunities, and acts without waiting to be told what to do.
• Strategic Thinking: Understands the bigger picture while maintaining attention to the daily activities that produce results.
• Adaptability: Embraces technology, new products, and the evolving media landscape.

Compensation & Benefits

We believe strong leaders should be rewarded for strong performance.

• On-Target Earnings: $100,000+, combining a competitive base salary and monthly performance-based incentives.
• Monthly bonus when your team(s) achieve goal
• Commission for any new business you bring in personally
• Professional development, training, and advancement opportunities within Adams Multi Media.
• Paid time off and paid holidays.
• Paid volunteer and personal leave days.
• 401(k) retirement plan.
• Company-supported benefits.
• Reimbursement for approved business expenses, including mileage, phone, client entertainment, and local professional networking memberships.

Why Join Adams MultiMedia?

At AMM, we combine the credibility and community connections of established local media brands with the capabilities of a modern, full-service marketing organization.

Our Janesville and Beloit operations offer experienced sales teams, established client relationships, a broad portfolio of marketing solutions, and significant opportunities for growth.

You'll have the opportunity to make a meaningful impact on the performance of an established media business while helping shape its future.

If you're a competitive, hands-on sales leader who thrives on developing people, winning new business, and delivering results, we want to hear from you.

Apply today and help lead the next chapter of growth at Adams MultiMedia.

Equal Opportunity Employer

Adams MultiMedia is an equal opportunity employer committed to fostering an inclusive and respectful workplace. We welcome qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other status protected by applicable law.